Reinhart Realtors GivingTuesday cookie sale raises over $63,000 for Saline Area Social Service.

Exceeding their goal to raise $30,000, Reinhart Realtor’s fifth annual GivingTuesday cookie sale successfully raised over $63,000 for Saline Area Social Service on November 30, 2021. Before adding match pledges, $47,858 was donated by local businesses, groups, and individuals. Community support paralleled the generosity from the Reinhart Charitable Foundation, who initially pledged a 100% match for the first $10,000 donated, but in honor of GivingTuesday, increased its donation to $15,392.  

GivingTuesday was launched in 2012 as a simple idea: to create a day that encourages people to do good. Over the past nine years, this idea has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity. GivingTuesday has raised billions of dollars for critical causes around the world and gets 21 billion impressions on social media from people and organizations speaking up for the causes that matter to them and encouraging others to get involved in their communities. 

“Saline Area Social Service is an invaluable resource in our community, providing a helping hand to our neighbors facing food and housing insecurity,” said Elke Van Dyke, Sales Manager – Reinhart Saline. “I am proud of all we’ve been able to accomplish together for SASS, and to be part of a community that goes out of its way to support families in need.” 

SASS is a non-profit, 501(c)3 organization that serves the City of Saline and a portion of the surrounding townships. The organization has a 60-year history in Saline and is the only local resource that provides food and emergency relief. Of their 300+ clients, nearly 40% are children and 20% of the adults served are senior citizens. During the early months of COVID-19, SASS provided food and household essentials nearly 700 people per week. Thanks to immense community support in 2020, SASS was able to distribute enough food for over 160,000 meals, provide back to school supplies and shoes, boots and snow pants to area youth, and help with emergency assistance, such as eviction, utility shut off, and car repairs.  

“Thank you to everyone who generously donated on GivingTuesday and those who continually support SASS throughout the year,” said Anne Cummings, Executive Director at SASS. “Elke and everyone at Reinhart Realtors worked so hard on our behalf to make the cookie sale a successful event. We’re extremely grateful for Reinhart Realtors’ continued partnership and appreciative of the overwhelming response and support we’ve received from the community.” 

About the Reinhart Charitable Foundation

The Reinhart Charitable Foundation champions both volunteerism and fundraising for organizations that provide a positive impact on the quality of life in the communities we serve.  

Phone: (734) 216-0540

About Saline Area Social Service

Saline Area Social Service (SASS) is a private, tax-exempt non-profit organization that has been in the community for 60 years and serves the most vulnerable students, families and senior citizens that live in and around the Saline area. With 2,740 individuals in Saline experiencing food insecurity, it is SASS’s mission to provide our short- and long-term aid, directly and through referrals, to its participants in need. For more information, visit 

Phone: (734) 429-4570

About GivingTuesday

GivingTuesday is a global generosity movement unleashing the power of radical generosity to transform communities and the world. GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past nine years, it has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity. 

Whether it’s making someone smile, helping a neighbor or stranger out, showing up for an issue or people we care about, or giving some of what we have to those who need our help, every act of generosity counts and everyone has something to give. GivingTuesday strives to build a world in which the catalytic power of generosity is at the heart of the society we build together, unlocking dignity, opportunity and equity around the globe.